To leverage any favour, one has to be part of the community we serve and PR companies cannot simply assume (as you showed) that “barcamp + blog” equals a “Web 2.0″ PR campaign.

Great pic on valleywag by the way – I hope it does your jobsearch the world of good!

Like I said, I take it on the chin and realize it’s part of being ‘in the media’…

But for many bloggers they’re just doing their own thing, it’s non commercial, and for many they take a lot of pride in the independence of their work.

If you’re running a commercial magazine then you’re fai game – your part of that ecosystem. I’m just not sure whether bloggers should be considered part of it too.

Leant on by the PR team?!

You’ve had the gossamer touch matey. You want to try out being an editor of a Comms Magazine for a day to find out what being leant on is all about.

I share however your opinion on the lack of professionalism in the PR trade these days but put it down to the pressure that clients put PR co’s under to achieve results on a tight budget. You would probably be surprised to know how little some companies, even huge blue chips like BT, pay out for PR and shocked at the pressure they are put under.

I have yet to write my own entry but I think you hit the nail on the head. Lets be honest does a event which sold 100 tickets in 1.5hours and is now holding back tickets to the public currently need PR?

I was aware of the Press Release but not told of the plan to send this around the public or bloggers. I thought this would go out to magazines, newspapers, etc as the usual round robin.

I even received one myself, which is insane because if you click on the link in the email my name is on the barcamp wiki as a organizer. What kills me is the fact it was the bloody wrong link….!